In-House Training for Teams
In-house training in sales, leadership, management and communication for organisations in Dublin and across Ireland.
All Your In-House Training Needs, in One Place
In-house training, sometimes called corporate or bespoke training, is training built only for your organisation, at your offices, a venue of your choice or online. It’s designed around your people, your customers and your goals, not a generic syllabus.
Why most training doesn’t last
It’s a good day. Everyone’s energised. By the following Tuesday, it’s gone.
Not because your people didn’t care. Because nobody followed it through.
So we design every in-house training programme the other way round. One focused day of training, then short coaching workshops and 1-to-1 coaching that keep the new habits alive back on the job. Quality and structure, not hours in a room.
Book a Free 15-Minute Call About Your Team
Or call (01) 962 0919 · 48 five-star Google reviews
Trusted by organisations across Ireland and globally, including Smurfit WestRock, Mitsubishi Electric, Glen Dimplex, FINEOS, the RCSI Institute of Leadership and the HSE.
Click Below for Your Specific Training Needs
Whoever is arranging it, you want the same thing: a programme that changes how people work. Pick the one that sounds like you.
HR & L&D: Sourcing Training
You need training that fits your people strategy, lands with the team and shows a result you can report on. We scope it with you, align it to your goals and agree up front how we’ll know it worked.
Sales Directors & Managers
Your team is busy, targets are real, and you can’t afford two days out of the field. We train on your live pipeline, then coach your people on real deals so the new habits show up in the numbers.
MDs & Business Owners
You want managers who lead, a sales team that sells on value, and one trusted partner who gets it without a big consultancy bill. You deal directly with Shiera O’Brien from the first call to the follow-up.
Arranging Training for Your Team
You’ve been asked to “sort out some training”. We make it easy: one call, a clear proposal, a fixed quote, and we handle the content, the materials and the follow-up.
In-house training programmes
Every in-house training programme is tailored to your team. These are the areas we’re asked for most.
Sales Training
For B2B sales teams and key account managers: value-based selling, qualification, test closing as you go, and handling objections without discounting.
Objection Handling Training
For teams who keep hearing “let me think about it”: surfacing concerns early so the close becomes the natural next step.
Leadership Development
For organisations building their leadership pipeline: leading with clarity, influence, difficult conversations and leading through change.
Coaching Skills for Managers
For new and experienced managers: coaching conversations, feedback that lands, delegation, and building a coaching culture.
Communication Skills
For executives, managers and teams: being heard in the senior room, difficult conversations, and meetings that end in decisions.
Presentation Skills for Teams
For teams who pitch, present and report upwards: structure, delivery and the confidence to hold a room.
Senior leaders and leadership teams can add 1-to-1 executive coaching or team coaching alongside any programme.
Team Coaching
For leadership, senior and project teams: better conversations, faster decisions and real accountability, coached on the team’s own work.
Emotional Intelligence Training
For managers and teams: staying calm under pressure, giving feedback people can hear, and handling conflict in the room.
In-house training vs public courses
A public course has its place. But when a whole team needs to change, in-house training wins.
The content is built around your customers, your market and your real challenges.
Your people practise on their own deals and conversations, not someone else’s case study. And nobody holds back because a competitor is in the room.
For a group, it’s usually more cost-effective per person too, with no travel and far less time out of the business.
How our in-house training works
Every in-house training programme is blended so it sticks. The content changes with your goals. The structure doesn’t.
1. A conversation first
We talk to you, and where it helps a few of your people, so the programme is built on your real challenges.
2. One focused day
A full day of training at your offices, in Dublin or online, built around your team’s real situations.
3. Workshops and coaching
Two-hour and half-day workshops, and 1-to-1 coaching, applied to live work in the weeks that follow.
4. Follow-up
We stay in touch after the programme, because some people fall off the wagon, and we’d rather bring them back than lose them.
What long-term in-house training looks like
A tourism and transport operator: around 18 months
Leadership training and coaching skills training for the management team, alongside 1-to-1 coaching for the managers themselves, building a coaching culture from the top down.
A Dublin recruitment firm: two years
Ongoing sales coaching for the consultant team, working on live deals and conversations week after week.
Clients don’t stay for 18 months or two years unless it’s working.
What teams say about our in-house training
“She gave our sales team some fantastic training in Masterful Selling … followed by some excellent one to one coaching a few weeks later. The skills and insight she gave us during this time has added immense value to my own personal sales approach. Since completing the training I can say that I have seen real and tangible results.”
Devan Hughes, CEO & Co-founder, Buymie, Dublin
“Myself and my team had the distinct privilege of being coached by Shiera in our sales workshop sessions. Shiera is a consummate professional with an infectious passion for language, behaviour and selling. I would quite literally say it was a game changer for us.”
Emma Buckley, Director of Nutrition, Gourmet Fuel Ltd., Dublin
Read more on our testimonials page.
Why choose Zenith as your corporate training company in Ireland
At the core of everything we do is communication: understanding people, and helping them lead, sell and decide through better conversations.
Most training works on behaviour. We work on behaviour and the thinking underneath it.
The beliefs about price, pressure, conflict and authority quietly decide how people act when it counts. Change the meaning, and the behaviour follows.
Zenith Training has been doing this a long time. Shiera has trained thousands of salespeople and managers and worked with hundreds of teams.
“Every time I train a team, the training day is the easy part. What matters is what people are still doing the following Tuesday.”
Shiera O’Brien, Zenith Training and Development
Shiera designs and delivers every programme herself, so you’re never handed over to a junior trainer. We have 48 five-star Google reviews. And we’ll tell you straight if something isn’t a fit.
Qualified to train and coach: Master NLP Practitioner · Certified Meta-Coach and Group & Team Coach (International Society of Neuro-Semantics) · Licensed Insights Practitioner & Trainer · Certificate in Training & Adult Education (NUI) · Trained linguist. See qualifications
How pricing works
Every in-house training programme is different, so we don’t publish a price list.
We scope it with you first: goals, group size, format and follow-up.
Then you get a clear, fixed quote before anything is booked. No surprises, no add-ons later.
Arranging training for your team? Tell us what you need and we’ll tell you honestly whether we’re the right fit. Book a free 15-minute call →
Leaders presenting change or pitching ideas internally? See Storytelling Training for Leaders.
What happens on the free 15-minute call?
- We talk about your team and the result you need.
- Shiera tells you honestly whether training, coaching or a mix of both will get you there.
- You leave with a clear next step. No pressure and no hard sell.
In-house training FAQs
What is in-house training?
In-house training is a programme delivered only for your organisation, at your offices, a venue of your choice or online, and built around your people, processes and goals, rather than a public course shared with other companies.
What in-house training courses do you offer?
Sales training, objection handling training, leadership development, coaching skills for managers, communication skills training and presentation skills for teams, with 1-to-1 executive coaching available alongside any programme. Every course is tailored to your team.
Is in-house training better than a public course?
For a whole team, usually yes. The content is built around your customers and challenges, people practise on their own real situations, they can speak openly without other companies in the room, and it’s typically more cost-effective per person for a group, with less time out of the business.
How long are your in-house training programmes?
Most start with one focused day of training, followed by two-hour or half-day workshops and 1-to-1 coaching over the following weeks. Some clients continue with coaching for a year or more. We don’t run long, content-heavy courses: short and structured, with follow-up, is what makes training stick.
How many people can take part?
In person, groups of 12 to 15 work best: big enough for real practice and different perspectives, small enough that everyone gets feedback. Larger teams are split into more than one group.
Where do you deliver in-house training?
At your offices in Dublin and across Ireland, at a venue of your choice, or online for teams working remotely or internationally.
How much does in-house training cost?
It depends on your goals, group size, format and the follow-up coaching you need, so we don’t publish a price list. We scope it with you first and give you a clear, fixed quote before anything is booked.
How do you measure the results of training?
We agree up front what success looks like for you, whether that’s conversion rates, fewer discounts, manager confidence or how meetings run, and the coaching that follows the training day is where we check the new behaviours are showing up on the job.
Book a Free 15-Minute Call About Your Team
Prefer to talk now? (01) 962 0919 · Zenith Training and Development, Claremont Avenue, Glasnevin, Dublin, D11 YNR2

