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| Learn To Increase Sales Through The Art Of Consultative Selling And Solution Selling |
Zenith Training & Development provides sales training courses and coaching services that will teach your sales team how to sell by first teaching them how customers buy and exploring the obstacles they put in their own way. Our Masterful Sales Training Course will help your sales team improve sales performance in a truly unique and enlightening approach.
The Sales Training Conundrum
Good sales people and sales managers are always searching for ways to increase sales. Many attend some form of sales training or sales course only to find that they either already know the sales techniques being taught or they feel like they need to become a robot to process the formulaic approach shown.
It is little wonder, when a typical sales training course tries to teach someone how to sell without investigating what is at the very core of every sale - the buyer and the sales person's attitude towards him or her! This lack of understanding results in these techniques (like so many others) being forgotten a week or so after the sales training course is over and leaves the sales person at a loss as how to build a sales pipeline and convert the prospects they have. What may be missing the quality of your sales conversations and a sales strategy to work with.
Increase Sales By Understanding Yourself And Your Buyer
If you or your sales team has ever experienced one or more of the following, then our Masterful Sales Training Course is for you:
(Click each heading for more info):
You seem to be a passenger in your sales rather than a driver. |
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Your meetings with customers somehow get side-tracked and the sale doesn't happen, or you end up with more actions and no sale. The Masterful Sales Training Programme will put you in the driving seat by explaining the psychology behind how people buy and your attitudes to selling. You can then take charge of your own sales destiny.
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Your sales performance is like a roller coaster ride. |
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The Masterful Sales Training Programme will not only increase your sales, but it will also stabilise your sales performance and remove those horrible, demoralising low spots. Your confidence will grow, which will create a positive feedback loop into more sales. This is achieved by explaining how to relate to the buyer's needs and the buyer's own personality, so you create a strong and lasting rapport.
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You hate selling. |
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It sounds strange, but there really are sales people out there that don't like the whole process around selling. Are you one of them or is there someone like this on your team? Until you understand that 'selling' is simply 'talking with understanding', then your relationship to selling will always remain the same and your sales performance will suffer.
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No matter how you try, the customer simply won't buy. |
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The Masterful Sales Training Program will teach you to stop trying to sell and simply to open your eyes, ears and mind to what the buyer is saying in words and actions. You are then free to follow and even guide the buyer to the natural conclusion of buying your solution to their problem.
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You can sell the base level solution, but you can't seem to up-sell or cross-sell product. |
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Too many sales people sell the features of a product and not the benefits to the buyer. Yes, you've heard this before, but just like every product and service has multiple benefits, each buyer's priorities are different. The Masterful Sales Training Program will help you to draw this knowledge from the buyer so you can truly sell the benefits that are most likely to please them as a unique individual.
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Your sales performance has reached a plateau and you can't get it kick-started. |
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You can't seem to take your sales performance to the next level and you are running hard to find new customers while your sales stand still. The Masterful Sales Training Program will teach you how to build a rapport with your clients that will link directly to an increase in sales. It will teach you how to truly connect with your customers by understanding how they like to work.
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You really don't know what you are doing, but somehow you are doing it. |
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You find that either the sale happens or it doesn't, but you don't really know why. Sometimes you 'hit it off' with the buyer and other times you don't. You find yourself talking to a bored or uncomprehending customer who then doesn't buy. The Masterful Sales Training Program will train you to understand what is happening during the buying process, so you can be in control all the time, every time!
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The Sales Training Solution - Masterful-Sales Training Course
The Masterful Sales Training course is so called to help our customers understand that it is a course for sales people. However its focus is not on selling, but instead on buying and how to build great sales conversations that get sales results.
Based around a simple key belief system of Consultative Selling, Solution Selling and above all Integrity Selling, it means that you sell through real understanding of the buyer's needs and you build a rapport with the buyer, allowing him/her to relax and therefore to be more open to your questions. You are then able to sell what they truly need rather than what you 'think' they need.
Through this technique anyone can become a sales person and any sales person can sell any product!
Course Details:
The Masterful Sales Training course is truly bespoke and built around your business needs. We never mix attendees from different companies and will train a minimum of two people up to ten people per course. The program is delivered as follows:
(Click each heading for more info):
Review Of Your Current Sales Approach |
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The initial consultation can be with the business owner, sales manager or sales team. It can be conducted as an open discussion of the issues being faced or a 'blind' appraisal of the approach taken by your sales people. The goal of this consultation is to help us to understand the challenges you face and the areas for improvement required.
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Course Delivery |
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The Masterful-Sales Training programme is typically delivered in a 2-day format (each day separated by a week). In some circumstances this can be reduced to a single day (based on the outcome of the initial consultation).
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1-to-1 Follow-Up |
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The end of the course is only the beginning in using a completely new approach to sales. Every person will absorb the many elements of the course to different degrees based on their personalities and each person will face different challenges in using what they have learned.
We therefore engage in 1-to-1 follow-up sessions (normally 2 weeks after the course is completed), which provides an opportunity for each attendee to explore what has worked for them and what could be improved.
This program is therefore a completely end-to-end solution to your sales performance issues and unlike other courses, its structure is guaranteed to enhance your attitudes to selling and the success you achieve, forever.
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Book Your Sales Training Course Today
If you want the answers to how you can increase sales performance, don't look for sales gimmicks and outdated sales techniques. Book a place on our Masterful Sales Training course and you will finally be in control of the sales process by understanding yourself and the buyer. Contact us on our Dublin number 01 443 4610 to book or find out more.
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